Project Description

Environmental protection

Environmental protection is nowadays frequently linked with the term sustainability. If sustainability is now defined as being the least possible use of non-renewable resources such as the earth, water, air and fossil energy sources, chicken meat is the most sustainable way of producing meat!

Sustainability of chicken meat production:

  • good feed conversion ratio (ratio of mixed feed use to live animal weight is 1.65 to 1)
  • low farmland use
  • less water use
  • less use of fossil fuels
  • good CO₂ balance

In conventional livestock farming the utilisation of farming land, with only 4.67 m² per kg chicken meat, is significantly lower than for “organic production” with 7.85 m².
The main components of chicken feed are wheat, soya and maize (corn). The soya meal used by us in chicken feed comes exclusively from non-Amazon areas.

Drinking water is a valuable resource, which requires responsible handling. For reasons of hygiene, the water quality in the production of food must conform to the requirements of the drinking water regulations (“Trinkwasserverordnung” – § 3 TVO).
Our water consumption is currently only around 5 litres per kilogram of consumable chicken meat.

We do not discharge our wastewater into the public sewers, but instead treat it ourselves in our own, highly modern, wastewater treatment plant specially designed for our requirements. Compliance with all statutory limits is regularly checked.

In general, chicken meat has a better CO₂ balance than other types of meat. In a study published in November 2011 from the Netherlands, the CO₂ immisions of conventional chicken meat production is 3.31 kg CO₂ per kg meat. The value for “organic meat” is 5.22 kg CO₂.
According to the study, “organic production” produces even more greenhouse gases methane and nitrous oxide (laughing gas).

We continuously strive to reduce the energy consumption of our production, to avoid the emission of pollutants wherever possible and to usefully recycle residual materials.
Our production plants satisfy state of the art engineering standards and, for example, in 2009 were used by the German Federal Environmental Agency (Bundesumweltamt) for a Europe-wide benchmark study.

Real sustainability therefore needs sound judgement.

In view of future population growth, it is feasible that the demand for animal-based food will grow in future.

This increase in demand – in conjunction with the increasing scarcity of worldwide available resources – will further strengthen the trend towards more rational and resource-efficient production. In the interests of humans, animals and the environment, above all, a modern agriculture industry must use new scientific findings and may not subject itself to populism.